I don't really care about the marketing. I would rather see less spent on marketing and less charged for the product . I like the simple marketing like Poorboy's or Chemical Guys. If the product is very good, I would try it. It's still in a price range I would try. I do think that some of you guys who $400, $1,000 or more on a wax are a little crazy IMHO. I'm propably crazy too for spending over $50.
We all the prep is where it's at.